Core Principles
Barbara Marx Hubbard
"We are not going to be able to operate our Spaceship Earth successfully nor for much longer unless we see it as a whole spaceship and our fate as common. It has to be everybody or nobody."
12 Spheres of Human Endeavor
The 12 Spheres of Human Endeavor provide our framework for understanding what any thriving civilization requires. Based on Barbara Marx Hubbard's Wheel of Co-Creation, these interconnected spheres reveal that sustainable solutions must consider the whole system.
No sphere operates in isolation. True transformation addresses the connections between all spheres rather than isolated problems.
Triple Bottom Line Values
The Three P's represent our evaluation framework - any viable solution must create positive value across:
People
Enhanced quality of life, community empowerment, and human flourishing. We measure success not by exploitation but by empowerment, creating systems that nurture human creativity, health, and fulfillment.
- Fair wages and meaningful work
- Community development and education
- Health and wellbeing initiatives
- Cultural preservation and celebration
Planet
Regenerative impact that works in harmony with natural systems. Every enterprise becomes a force for ecological healing, restoring biodiversity, sequestering carbon, and healing damaged ecosystems.
- Carbon negative operations
- Biodiversity restoration programs
- Circular economy principles
- Regenerative agriculture practices
Profit
Sustainable financial models ensuring viability for all stakeholders. True prosperity includes financial returns alongside social and ecological wealth.
- Triple bottom line accounting
- Long-term value creation
- Stakeholder capitalism models
- Impact investment opportunities
True transformation happens when all three values enhance each other rather than competing.
Implementation Through Whole Systems Thinking
We create comprehensive databases connecting innovations, solutions, and stakeholders - then design frameworks for interaction and implementation. Our approach finds the intersections between:
The result is systematic transformation where everyone wins.
Our Foundational Beliefs
Than Problems
Already Exist
Can Win
Alignment Works
The Win-Win-Win Vision
At the intersections between innovators, governments, organizations, businesses, and people, we discover that the most powerful solutions don't require anyone to lose for others to win.
When we align stakeholder interests around shared value creation, competition transforms into collaboration, scarcity becomes abundance, and individual success enhances collective prosperity.
The Foundation of Systematic Transformation
Creating frameworks where everyone's success depends on everyone else's success.
These principles guide every initiative we undertake, ensuring our work creates systematic transformation where prosperity, sustainability, and human flourishing enhance each other.